I call myself a “Wine Evangelist.” Most who spend time around me would agree with that moniker, as I merrily move through life aiming to convert as many as possible to the gospel of the grape. I admit I am a zealot, one who loves to speak of nothing other than wine.
My role as self-appointed Wine Evangelist is simple. I live to teach about wine as art and as an expression of passion. Within each bottle I revel in the nuance and flair created by both vineyard and winemaker. Before we get too deep here, not all good wine is expensive and not all expensive wines are good. Yes, there are wines that should be admired as art and others that are made to enhance your backyard BBQ party. The key word here is, enhance. Nothing in my opinion elevates food, friends and family like wine. Wine just makes life better.
Recently, I attended a reception luncheon hosted by an Argentinean winery and winemaker at a popular downtown Denver restaurant. The eight people sitting around our table were equally divided between 30-somethings and 50-somethings. The question came up: why wine? The younger wine enthusiasts all had a similar story to tell which included the fact that they had been exposed to good if not great wine during their formative years and wine had always been a part of their life experience.
The other four also had similar experiences but they were different from the 30-somethings. Only one of the mature guests was raised around wine and he, of Italian decent, had been raised on cheap Italian jug wine. Since my experience was not uncommon for my generation, I’ll share with you the unlikely conversion of a wine evangelist.